Junior Social Media Executive
Job Description
Overview
Our client is a London-based food innovator dedicated to revolutionising the UK snacking landscape. Operating with a start-up’s agility and a commitment to transparency, the company moves away from clinical health marketing in favour of bold, globally inspired flavours and accessible quality.
As the client’s signature food product continues to scale rapidly into major retailers such as the Co-op and various independent health stores, the Social Media Executive will lead the brand’s digital evolution. This role involves managing a high-energy, “sticky” brand personality that is unapologetically fun and visually striking. With a core focus on sustainability through home-compostable and recyclable packaging, the brand offers a rich foundation for a creative storyteller to build a loyal community around the idea that healthy snacking should be the most exciting part of the day.
Role Overview
We are seeking a creative and detail-oriented Social Media Executive to manage and grow our client’s brand presence across social platforms. The ideal candidate will have a strong understanding of food culture, digital trends, and audience engagement, and be able to turn everyday food moments into compelling content that builds affection for the brand.
Key Responsibilities
- Plan, create, and publish engaging content across platforms such as LinkedIn, Instagram, Facebook, TikTok, X (Twitter), and YouTube
- Write captions, scripts, and short-form copy aligned with the brand’s tone of voice
- Coordinate food shoots, reels, stories, and short videos in collaboration with internal teams or external creators
- Manage the social media content calendar and ensure timely posting
- Monitor comments, messages, and mentions; actively engage with the community
- Track performance metrics (reach, engagement, growth) and prepare regular reports
- Stay updated on food trends, social media trends, memes, and platform updates
- Support influencer collaborations and campaign executions
- Ensure brand consistency across all social touchpoints
Required Skills & Qualifications
- 1–3 years of experience in social media management (preferably in food, lifestyle, or FMCG brands)
- Strong written communication and storytelling skills
- Basic understanding of content performance analytics
- Hands-on experience with social media tools (Meta Business Suite, scheduling tools, etc.)
- Ability to multitask, manage deadlines, and work in a fast-paced environment
- Passion for food, dining, and consumer brands
Preferred Qualifications
- Experience with short-form video content (Reels, TikTok, Shorts)
- Basic photo/video editing skills (Canva, CapCut, Adobe tools)
- Experience working with influencers or creators
- Understanding of paid social campaigns is a plus
What We Offer
- Opportunity to work with a growing food brand
- Creative freedom and exposure to end-to-end brand campaigns
- Collaborative and dynamic work environment
- Competitive compensation and growth opportunities
