Paid Search Executive

Overview

Hargreaves Lansdown, the UK’s number one investment platform for private investors, is seeking a Paid Search Executive to join its Bristol-based Marketing team. This role is central to the company’s ongoing transformation, where marketing is evolving rapidly to deliver data-led performance, powerful storytelling, and optimised digital journeys. The Paid Search Executive will support the planning, execution, and optimisation of campaigns across Google Ads and Microsoft Advertising, ensuring measurable impact and growth.

Key Responsibilities

• Assist in the development and execution of paid search strategies across Google Ads and Microsoft Advertising.
• Monitor and optimise campaign performance to achieve KPIs such as CTR, CPC, and ROI.
• Conduct keyword research, create ad copy, and carry out A/B testing to improve effectiveness.
• Collaborate with internal stakeholders to align paid search activity with broader marketing initiatives.
• Generate regular performance reports with actionable insights and recommendations.
• Stay updated on industry trends and platform updates to apply best practices.

About You

• Strong analytical skills and ability to interpret data for decision-making.
• Proficiency with paid search platforms (Google Ads, Microsoft Advertising).
• Familiarity with web analytics tools (e.g., Google Analytics).
• Excellent written and verbal communication skills.
• Ability to manage multiple campaigns in a fast-paced environment.
• Attention to detail and a proactive problem-solving approach.
• Experience in paid search or digital marketing roles.
• Google Ads certification desirable.
• Experience in regulated industries such as financial services is a plus.
• Strong understanding of digital marketing and customer acquisition strategies.

Interview Process

The interview process will include two stages and a task.

Working Pattern

This hybrid role is based in Bristol (BS1 5HL) with a minimum of two days per week in the office.

Benefits

• Discretionary annual bonus and annual pay review.
• 25 days holiday plus bank holidays and one-day Christmas closure.
• Option to purchase an additional 5 days holiday (annually).
• Flexible working options, including hybrid.
• Enhanced parental leave.
• Pension scheme with up to 11% employer contribution.
• Income Protection and Life insurance (4x salary cover).
• Private medical insurance and healthcare cash plans (optical, dental, outpatient care).
• Health screening programme and confidential wellbeing support (mental health counselling, remote GP).
• Wellhub access to fitness providers and wellness sessions.
• Travel-to-work schemes with bike storage and shower facilities.
• Subsidised barista and deli services onsite.
• Two paid volunteering days annually.

Tags: paid search executive, ppc, google ads, microsoft advertising, bristol, digital marketing, data analysis, hybrid jobs