Social Analyst

Overview

DAZN is the global home of sport, delivering premium live and on-demand coverage across boxing, football, NFL, and a wide range of additional rights. We are seeking a Social Analyst to join our team in Madrid on a permanent, full-time basis. This role offers the opportunity to shape how DAZN’s social performance is measured, planned, and optimised, ensuring internal teams are deployed effectively across key events, priorities, and platforms using data-led insight.

Department and Location

• Department: 74-407 – Content – P&E – Content Formats
• Employment Type: Permanent – Full Time
• Location: Spain – Madrid

Role Description

As Social Analyst at DAZN, you will work on the analysis, planning, and optimisation of DAZN’s social coverage across boxing, football, NFL, and other major rights. Reporting to the Manager of Social Analytics and sitting within the Social team, this role focuses on editorial and programming strategy across multiple social handles.

You will collaborate closely with internal content creators, sport-specific social leads, and cross-functional partners to ensure DAZN’s social output is data-informed, strategically aligned, and scalable. This is a key strategy-informing role that combines deep analytical thinking with strong editorial instincts and a working understanding of content creation and live coverage.

The role is based in our Madrid office, working Monday to Sunday across shifts. Please note that parts of the recruitment process will be conducted in English, and applicants are requested to upload their CV in English.

By joining DAZN, you will be part of a company certified as a Great Place to Work, reflecting our commitment to employee well-being and a professional, supportive environment.

What You’ll Be Doing

• Work across performance analysis for DAZN’s multisport social ecosystem, focusing on sport-specific priority handles including Boxing, Football, and NFL
• Develop regular reporting and dashboards covering reach, engagement, growth, watch time, retention, and platform-specific KPIs
• Translate insights into clear recommendations for programming, coverage planning, and content mix
• Inform internal creator deployment using data around event performance, platform behaviour, and audience demand
• Identify trends, formats, and storytelling opportunities across sports and platforms
• Evaluate performance of key events, fights, and matchdays with post-event reporting
• Provide guidance on best practices for platform-native publishing

What You’ll Bring

• Proven experience in social analytics, audience insights, or social strategy within sports or media
• Strong multi-sport knowledge, including boxing, football, NFL, and other major sports
• Experience working with social analytics tools and native platform insights
• Ability to turn complex data into clear, actionable recommendations
• Confident communicator who can influence creative and editorial decisions
• Organised approach, detail-oriented, and comfortable working across multiple priorities

Benefits

• Access to DAZN content
• Medical insurance fully funded by the company, provided by Cigna, including access to a medical chart, premium hospitals, and a reimbursement policy
• Cobee flexible compensation policy: €180 every month to be used on a range of social benefits
• Refer a friend scheme
• Learning and development resources
• Opportunity for hybrid working
• Access to internal speaker series and events