Social Media Manager (tiktok)

Overview

Space NK is the ultimate curator of over 100 of the most in-demand, highly innovative and boundary-pushing beauty brands, serving as a global destination for beauty discovery. Through our neighbourhood stores, online presence and loyalty scheme, we have built a flourishing community centred around the customer, helping them explore, experiment and enjoy our brands.

Position: Social Media Manager (TikTok)

Location: Head Office, London
Reports to: Senior Social Media Manager
Department: Marketing | Team: Content Marketing

Department Overview

The marketing department is responsible for creating best-in-class marketing campaigns that maintain and grow our customer base. Our award-winning team focuses on increasing brand awareness to acquire new customers and engaging existing customers to increase lifetime value. The department consists of four teams: brand marketing, brand partnership marketing, content and paid media.

Role Overview

The Social Media Manager (TikTok) will create and oversee the implementation of the global organic social media strategy for TikTok. This role involves producing audience-centric, innovative content that drives Space NK awareness and appeal. The postholder will manage the day-to-day workload and development of a team of two.

Key Responsibilities

• Act as the internal organic TikTok expert, understanding audience behaviour, content performance and emerging trends.
• Develop, implement and evolve a global organic social strategy for TikTok based on audience insights, business objectives and channel KPIs.
• Create and execute a calendar of social media activity for Space NK’s TikTok channel aligned with marketing moments, customer mindset and trading priorities.
• Project manage all organic TikTok social media activity including asset briefing, creation, sign off and scheduling, ensuring timely delivery.
• Collaborate with the wider marketing and PR teams to propose, select and manage creator content for TikTok where relevant.
• Manage agency partners to create best-in-class social media content when applicable.
• Communicate key plans, timelines and updates clearly to internal and external stakeholders, including marketing, commercial, retail and brand partners.
• Forecast and report against business objectives regularly, translating data into actionable insights.
• Manage relevant budgets, ensuring spend aligns with plans and invoices are accurately processed.
• Line manage and develop a team of two.
• Stay up to date with TikTok innovations, trends and updates, proposing new ideas aligned with business goals.

About You

You are a creative, commercially minded and adaptable individual with a passion for social media marketing. You are excited by the opportunity to create and deliver best-in-class social media campaigns on TikTok.

What We’re Looking For

• Deep understanding and passion for TikTok, with proven experience managing and growing a TikTok presence for a brand.
• Excellent copywriting and communication skills.
• Highly creative with a strong eye for visual storytelling.
• Experience with social media management tools.
• Experience in line managing and developing direct reports.
• Strong analytical and numerical skills, familiar with analytics platforms.
• Ability to stay ahead of digital trends and platform updates.
• Ability to prioritise, use initiative and perform under pressure.
• High attention to detail.
• Excellent time management skills.
• A problem-solving approach.
• Excellent interpersonal skills with the ability to communicate, collaborate and influence effectively at all levels.

You’ll Thrive in This Role If

• You love TikTok and social media.
• You put the customer first in everything you do.
• You are results-oriented and driven by achieving measurable impact.
• You enjoy working as part of a team to develop plans and find solutions.
• You communicate clearly and confidently with people at all levels of the business.
• You thrive in fast-moving, evolving environments.
• You value continuous learning and growth, always seeking opportunities to expand your skills.

Additional Information

Please note that only successful candidates will be contacted. All applicants must have the right to live and work in the UK.

For more information about Space NK, our working environment, benefits and our pledges on Diversity, Inclusion and Belonging, please visit our website.

Space NK is an equal opportunities employer.

How We Will Use Your Information

We will use the information you provide with your job application to process your application for the specific role you have applied for. Speculative applications will be processed for the job or relevant business area detailed in your email.

Our current system does not use automated filtering.

Applications made via our website, third-party websites or in-store will be kept on file for 12 months. This information will be used to assess your suitability for similar positions or if the vacancy reopens during this period.