Social Media Strategist

Overview

Bronx is a creative communication agency bringing together over 30 passionate professionals specialising in strategy, branding, design, social media and digital. For more than 30 years, we have aimed to make the world more beautiful, information clearer and communication more useful. We work from strategic thinking to content creation and distribution to develop solutions that build loyalty, inspire desire and leave a lasting impression across all channels.

We design and deliver remarkable experiences for demanding brands and institutions, including the Opéra de Paris, Festival de Cannes, AFD, Champagne Laurent-Perrier, Fondation de France, Givaudan, France Parkinson, Les Premiers Secours en Santé mentale, Puig and Les Indés Radios.

Your Responsibilities

Bronx, particularly its Social Media and Brand Strategy division, is in a growth phase; your role will be essential to accelerate and sustain this momentum.

• Define global social media strategies in collaboration with the Social Media Director.
• Develop effective content strategies aligned with brand strategies or build strong and coherent editorial lines.
• Identify and analyse insights using data to inform strategies.
• Develop effective influencer strategies supporting brand objectives.
• Identify social media opportunities and trends.
• Participate in social media-related tenders.
• Contribute to the development and visibility of the division and the agency.

• Conceive formats and coordinate the production of creative content in close collaboration with the studio, agency experts, content creators and partners, ensuring compliance with platform best practices.
• Act as social media manager overseeing daily operations: monitoring, client relations, campaign and collaboration management, supervising editorial calendars, reporting and associated learnings.
• Experience in managing advertising campaigns is a plus (Meta Ads, LinkedIn Ads, TikTok Ads).

Your Profile

• At least 5 years’ solid experience in social media management, content and social media strategy within a communication agency.
• Excellent mastery of social platforms (Facebook, Instagram, LinkedIn, TikTok, Pinterest, Snapchat etc.) with proven success in growing a brand or institution on social media.
• Comfortable with both storytelling and KPIs, proficient in analysis and reporting tools (Google Analytics, Meetricool, Swello).
• Strategic mindset combined with strong organisational and operational rigour.
• Ability to brief, manage and lead teams of creatives and freelancers.
• Strong persuasion skills and excellent interpersonal abilities, capable of managing multiple clients and stakeholders (colleagues, influencers, clients) simultaneously.
• Confident communicator, both written and oral, with excellent spelling in French and English.
• Bonus: experience in the culture or luxury sectors.

Practical Information

• Status: Permanent contract (CDI).
• Start date: As soon as possible.
• Salary: Dependent on experience, starting from €40,000.